The Internet Compass

Marketing Automation

The Best Marketing Automation Software for Small Business

Assessed on how much a small team can achieve without dedicated administration or consultants.

1
Canva
Template-driven visual design for people who are not designers, with brand controls for teams.
4.7(26,800)$0 / $15 per user / month
Ease of use
5.0
Template depth
4.9
Brand governance
4.2
Precision control
2.9
2
HubSpot CRM
CRM with native marketing, sales and service hubs sharing one contact record.
4.5(12,100)$0 / $20 per seat / month
Data model flexibility
3.8
Pipeline reporting
4.3
Automation
4.4
Ease of implementation
4.7
3
Zoho CRM
Broad, low-cost CRM inside an unusually complete business software suite.
4.1(7,200)$14 per user / month
Data model flexibility
4.0
Pipeline reporting
3.8
Automation
4.0
Ease of implementation
3.5

FAQ

Common questions

What's the best marketing automation?

Canva tops this list, rated 4.7/5 from 26,800 reviews.

How many marketing automation tools are ranked here?

3. Assessed on how much a small team can achieve without dedicated administration or consultants.

Is there a free marketing automation tool?

Yes — Canva has a free tier ($0 / $15 per user / month).